Social media marketing is the use of social media platforms such as Facebook, Instagram, Snapchat, and Twitter to promote a product or service.

It is an effective way to reach potential customers, increase brand awareness, and engage with customers. By creating engaging content, businesses are able to build meaningful relationships with their customers and drive conversions.

Additionally, social media marketing can help businesses increase website traffic, build a community, and even increase offline sales. Ultimately, social media marketing is an essential tool for businesses to increase their visibility and reach their target audience